June 23, 2010

Toys Receiving Makeovers: New, Improved, Sexy?

I’m not ashamed to admit, I have a bit of an obsession with the 80′s.  I grew up in the decade, spend plenty of time listening to the music of the time, and have seen VH1′s entire I Love The 80′s series more times than I can count.  I toted my books to school in my Lisa Frank backpack, wrote on the stationary, used the pens and pencils, all decorated with trippy-neon penguins, polar bears, dolphins.  So last week when I read on Jezebel, that Lisa Frank school products have received an update, I was incredibly disappointed to learn that the brand has traded in fushia and purple unicorns for images that better resemble Bratz dolls.

Unfortunately this is just the newest in a string of recent “makeovers” that 80s toys and cartoons have received:

Polly Pocket’s wardrobe now consists of high heels, miniskirts, midriff tops, and knee-hits, and she’s no longer, uh, pocket sized.

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