April 4, 2010

The Girl With The Dragon Tattoo: Rape Fantasy??

Spoiler, Spoiler, Spoiler…can’t say you weren’t warned….

I haven’t yet read Steig Larsson’s novel The Girl with the Dragon Tattoo (titled Men Who Hate Women in Larsson’s homeland of Sweden), but I did go see the Swedish film that was released this weekend (the American remake is already in the works). I had prepared myself to write a pretty begnin, complimentary review, as I did enjoy the story and the main character Lisbeth Salander (played perfectly by Noomi Rapace).

I can understand why Feministing.com called her a “feminist avenger,” and why any woman (myself included) would see her as such. She is unaffected by her beauty (which is sometimes covered up in black, Goth make-up), androgynous, bisexual, and - unlike the character in the book - she has muscles that would make Madonna jealous. Unlike many female characters we see, one of  Lisbeth’s strongest assets is her tech-savvy research skills. We also see her rescue the hero of the story in what was truly a breath of fresh air. The girl wasn’t the one being strung up by her neck….she was the one heroically swinging the golf club at the very…last second. Lisbeth is on the whole a bad-ass, rockstar of a “sheroe. 

What is really gnawing at me about this film is whether or not it is okay to portray a supposedly feminist character and tell a feminist story through the vein of violence against women. Because when you take away all the bells and whistles, all of the things about the Lisbeth character that cause our knee-jerk reaction to be “Feminist!” the story itself is just more media-created violence against women. For example, Lisbeth is physically assaulted in the subway within the first 30 minutes of the film. Then graphically assaulted by her legal guardian/parole officer TWICE in what could arguably be one of the worst rape scenes since Leaving Las Vegas. These two scenes (plus, the revenge rape scene where she attacks her attacker) truly test the boundary of rape fantasy; it is very unclear to me when it starts to become something that is used for titillation as opposed to activism, and that cannot be good. Furthermore, the main plot mystery is driven by a sadist, misogynist, serial killing, rapist Nazi who has been murdering women for the better part of 40 years. Pictures & flash-backs of those gratuitously violent murders are scattered throughout the entire film (and, from what I understand described in all-too-much detail in the novel).

Larsson – the book’s author – founded the Expo-foundation, “a group intended on exposing neo-Nazi activity in Sweden.” He was known for his “pre-occupation” with misogyny and racism, and spent his life fighting against these things, as well as capitalism. I wish that I could say with his beliefs he created a character and a series of stories & films that are worthy of feminist praise and accolades. But, I am afraid all that exists in this story is rape fantasy and the kinds of violence that the feminist community is fighting to rid the media and, possibly more importantly, society as a whole of. Additionally, Larsson wrote our feminist heroin as having a great amount of disdain for her body, and the sequel to Dragon Tattoobegins with Lisbeth getting breast implants. I’m not sure what kind of feminist heroin Larsson was trying to create, but we can thank Niels Arden Oplev, the films director, for ditching those crappy & oh-so-feminist story-lines.

To sum it up….Lisbeth is a great, strong female character. We need more characters like her. We need them to inspire the ferocious, feral spirit that lives in all women. But, what we don’t need are more morally ambiguous, violent stories that are held on their axis by the portrayal of a form of violence against women that borders on sexualizing it.

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March 31, 2010

Is raping women only a game?

CNN reported on the latest [apparently, not the latest: see comment below] atrocious video game that allows the player to rape a woman over and over again while choosing a variety of methods to initiate the assault.

That’s right.

RapeLay, a video game that has gone viral since people, especially women’s rights groups, have reacted in outrage (and rightly so). Rapelay, a video game that, as CNN reports, makes Grand Theft Auto (the game that stirred up a firestorm of criticism upon its release in 2008) appear as harmless and “clean as Pac-man.”

Given the statistics on domestic violence, assault, and rape, it is difficult for me to conceptualize this video game as a “game.” Our media landscape is (and has been) populated with endless streams of images and messages glorifying, eroticizing and diminishing the serious nature of violence against women, an issue that some have called a hidden pandemic and others have labeled an epidemic of global proportions.

Viewing repetitive and stable images decreases our sensitivity to an issue, it normalizes the images and themes contained therein. Violence against women is an issue that we, as a culture, are already desensitized to on many levels. The systematic objectification and dismemberment of women (see Jean Kilbourne‘s film Killing Us Softly 3 and read her book, Can’t Buy My Love: How Advertising Changes the Way We Think and Feel) is rampant in and a staple fixture of our mediated culture, reinforcing images of aggression and violence against women as normative and unremarkable.

“Games” that continue to use images of gratuitous and unapologetic violence as a source of “entertainment” frighten me because the inevitable results are horrifying. We know that dating violence among young people is increasing. We also know that the level of mediation and amount of time young people are exposed to messages constructed by the mass media, including video game makers, is increasing (there are even treatment programs for young people addicted to video games). Taking these variables into consideration and recognizing the correlation between the level of mediation and one’s attitudes, expectations and behaviors creates a dismal picture for girls and women (and this isn’t even taking the construction of gender and the corresponding expectation of violent masculinity and submissive femininity as normative into consideration).

Given that, I think it is safe to say that rape, virtual or real, is never simply a game, at least not for the victims of that violence, virtual or real, and its social, physical and emotional consequences. In the end, we’re all negatively effected by a culture that makes violence against *anyone* a game.

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(more…)

March 29, 2010

Must see: WAM! Los Angeles playlist for Anita Sarkeesian

Anita Sarkeesian rocked WAM! LA Thursday night. We can’t wait for her to return to LA. Check out her incredible playlist. Originally posted at Feminist Frequency, March 26, 2010. Cross-posted with permission.

I had such a fantastic time presenting at Women, Action and Media (WAM) in LA on March 25th, 2010.  I curated a show of online videos including remixes, vlogs, vids and short documentaries made by women.  Staying true with WAM’s mission, these videos represent women taking action through media to talk about issues important to their lives and talking back to the media that so often misrepresents, stereotypes and victimizes us.

Celebration of Short Online Videos Made by Women from Feminist Frequency on Vimeo.

Below is the playlist of the videos I showed:

Bechdel Test – http://www.youtube.com/watch?v=bLF6sAAMb4s
Feminist Free Association – Girl Drive http://www.youtube.com/watch?v=1oDEr8IT9IY
Revisioning Pretty Woman – http://www.youtube.com/watch?v=zZ2H37m_Yt8
Queering Real Housewives – http://www.youtube.com/watch?v=shIYoOH4m3Y
Harry Potter and the Brokeback Mountain – http://www.politicalremixvideo.com/2009/03/03/harry-potter-and-the-brokeback-mountain/
It Started with a Kiss – http://www.youtube.com/watch?v=7Hs1W0OOQP4
Dance Floor Star Trek – http://www.youtube.com/watch?v=deQuFc3BP74
Too Many Dicks: Video Games – http://www.youtube.com/watch?v=4PJ0JPLg_-8
I’m your man – http://www.politicalremixvideo.com/2009/03/02/im-your-man/
It Depends on What You Pay: Dollhouse – http://www.politicalremixvideo.com/2009/07/24/dollhouse-it-depends-on-what-you-pay/
Women’s Work: Supernatural Vid http://www.politicalremixvideo.com/2009/04/08/womens-work/
Planet of the Arabs – http://www.youtube.com/watch?v=Mi1ZNEjEarw
Black as Me – http://vimeo.com/4080308
If Men Menstrated – http://vimeo.com/4638455
The Revolution will be Televised – http://www.youtube.com/watch?v=lfJd0Q8HjPw

March 24, 2010

Feminist Frequency releases "Too Many Dicks"

Filed under: Media,Media Gallery — Tags: , , , , — Melanie @ 10:13 am

[vimeo]


Feminist Frequency’s latest post critiques the hyper-masculine and hyper-violent world of video games with remix.

[vimeo]http://vimeo.com/18754867[/vimeo]



March 23, 2010

The Bechdel Test for Women in Movies

Originally posted at Feminist Frequency by Anita Sarkeesian and cross-posted at Gender Across Borders.

The Bechdel Test is a simple way to gauge the active presence of female characters in Hollywood films and just how well rounded and complete those roles are.  It was created by Allison Bechdel in her comic strip Dykes to Watch Out For in 1985.  It is astonishing the number of popular movies that can’t pass this simple test.  It demonstrates how little women’s complex and interesting lives are underrepresented or non existent in the film industry.  We have jobs, creative projects, friendships and struggles among many other things that are actually interesting in our lives… so Hollywood, start writing about it!

Check out other great blogs and commentary about the Bechdel Test:

  1. The Bechdel Test Movie List: here you can find a long, long list of movies and where they rate on the Bechdel Test.
  2. Why Film Schools Teach Screenwriters Not to Pass the Bechdel Test’s by Jennifer Kesler.  This is a must read – exposing the systemic problems of the film industry starting with film school.
  3. See the original comic strip “The Rule” here.
  4. You can visit Allison Bechdel’s site here and I highly recommend her graphic novel Fun Home
  5. Over at the Blog “The Angry Black Woman” she adapted the Bechdel Test to apply to race.  Take a look: The Bechdel Test and Race in Popular Fiction

March 18, 2010

Ad round-up: Advertising as mainstream porn

Jean Kilbourne has had it right for years. She said that “advertisements are America’s real pornographer” and ads have made porn mainstream.

We owe her immense gratitude for shifting the lens on advertising and making advertising a subject of inquiry to take seriously. I’ve been influenced, inspired and indebted to her since I saw Killing Us Softly 3: Advertising’s Image of Women in 2001. I mean, I’d been a feminist for nearly a decade at that point, studying the mass media for approximately 6 years and I knew advertisers weren’t exactly the most noble of folks. Advertisers have always been in existence to sell a product by any means necessary.

But to see  ad after ad, reinforcing the same images and themes over and over again was mind blowing. Her film was the final piece of the puzzle. I continued to examine and collect ads in the same way Kilbourne did at the beginning of her inquiry decades before.

Each semester my students collect and deconstruct ads. In my newly created class, Women and Popular Culture (my dream class if you will), Anita Sarkeesian of Feminist Frequency created a blog for the students and myself to share our observations, thoughts and create a collective resource base and solidify the community. It is in this incredible virtual space that my students posted 3 ads they chose to deconstruct. Kristin E. caught on to the intensity of these advertising messages after seeing one after the other posted, creating an eerie and pornified collage. She took it upon herself to take many of the images the class had posted and put them together. After all these years, to examine the ads in this way, is still shocking and disturbing.

Take a peek.

NOTE: Edited April 16, 2010 after several people emailed me about the spoof ad in the round-up. I’m glad some people are paying attention and are already familiar with ad spoofs and culture jamming. Can *you* spot the spoof ad? Do you know who created it? Answer below in the comments.

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advertising-collage-pg21-791x1024

March 17, 2010

Would Hollywood ever make "He's Out of My League?"

We think not.

I loved Fredrika Thelandersson’s post at Ms. Blog on She’s Out of My League, the latest male comedy/fantasy flick. No, I haven’t seen it. Along with so many other films, this one will have to go straight into my Netflix que. That’s mommyhood, people.  Mommyhood=Netflix.

But, honestly, I don’t think viewing it is a prerequisite to this particuar post.

To start off on a positive note, Thelandersson blogs about the film’s surprising exploration of contemporary masculinity despite the “standard guyfest” advertising. I love that. According to Thelandersson’s post, the film explores male insecurity, male friendship and a gender change-up that has the female hottie earning more money, holding more power and, obviously, being more attractive than her goofy male love interest.  Good enough.

But, its the last part of this post that interests me:

Reading the narrative in these ways turns the movie into a rather refreshing piece of pop culture, carrying the message that strong women can continue to be strong rather than weakening themselves to fit traditional gender roles. On the other hand, have we not seen enough big-screen male losers being desired by perfect women by now? The chances for the roles to be reversed–the “loser” being a woman who nabs the successful guy–are slim to none (unless, of course, she’s a prostitute!).

It’s precisely this male fantasy of the geeky, awkward, less attractive male pursuing and snagging the hot, possibly successful, female hottie without losing said geek status and awkwardness. This is a perfect example about the feminist complaint and critique of representations of men and women in the mass media: the double-standard. We see it all the time. It was one of many reasons I couldn’t stand 2005′s Hitch. I mean, really, Kevin James and Amber Valletta? That pissed me off. You’re telling me you can be short, stout, overweight and missing a neck and still hook up with a friggin’ supermodel based on charm and wit alone? Well, in the real world that might happen if you’re carrying a thick wallet and/or have an impressive stock portfolio.

But, in films or real life, the reverse scenario would never happen nor would it be considered as the basis for a film, even a comedy. If some variation is offered, the woman always transforms into a more culturally pleasing version of her former self. You know the drill: the glasses come off, the hair comes down and her wardrobe shrinks from overalls to teeny skirts and tops. Said transformation is not a requirement for the male geek, even those missing a neck.

Girls and women have to be hot to land the hot guy. End of story. We’re constantly bombarded with endless images and messages reminding us that without flawless skin, toned abs, thighs, legs and butts, and large breasts that stay perky no matter their size or age, we are not going to land the hot guy. Shoot, we probably won’t land the no-neck, awkward geek. The ultimate message remains that we must embody the culture’s beauty standard or we will lose value and eventually become invisible (and we’ll definitely remain single).

So, yeah, I dig the exploration of contemporary masculinity. It’s important. It truly is. But I’d like to see Hollywood tackle the “beauty and the geek” scenario honestly and accurately without turning the awkward, “unattractive” female character into a caricature. Will we get that story? Hmmm. I doubt that it will happen any time soon and that sucks.

shes_out_of_my_league

AXE wants to give you some "hair action"

Filed under: Media Gallery — Tags: , , — Melanie @ 6:29 pm

AXE, the purveyors of ad smut, are back with a new series of advertisements promising to give you “hair action.” The first one is the one that makes me recoil the most knowing that it’s based on the fraternal “bro-bonding” ritual that announces one’s hook-up victory. Ew.

March 1, 2010

I am a hungry, pizza-eatin' flower

Filed under: Gender,Media,Media Gallery — Tags: , , , — Melanie @ 7:43 pm

Gendering food is a common angle in TV commercials: the woman eats salads, the man craves steak. I actually like this Cici’s commercial because it pokes fun of the usual stereotypes.

Click here and here for older and more detailed posts from me on gender and food.

February 26, 2010

Spike TV Takes Advertising Cues From Hustler

A few months ago, I was driving down a busy street when I whizzed past a poster featuring a helmet with a pair of shapely legs sticking out the top. I whipped my head around but couldn’t make out the source of the ad. A few weeks later, I saw the same ad and was able to make out the tag line “College football’s never been dirtier.”

Eye roll. Cringing.

I couldn’t shake the image of that girl stuffed into the helmet with her legs popping out from of my mind. I guess the advertisers did their job. They created a reaction, an unforgettable one at that. But, ewww. That poster is the epitome of Jean Kilbourne‘s themes of objectification and dismemberment as prominent themes depicting women. Sadly, this ad proves that things aren’t necessarily getting better and that a feminist analysis of sexist media content is imperative.

Unfortunately, I was never able to find the producer of this ad until…

I’m currently teaching my dream course, Women and Popular Culture, that features a class blog. My repeat student, Rachel, posted on that same poster I had seen but was unable to source. I was so pleased with her post that I am featuring it below (the title of this post is hers.):

I’m typically not one to generalize this badly – but writing a post about sexism on Spike TV is a little bit like being shocked that cooking is featured on the Food Network.

I really shouldn’t expect more from the network that features such greats as “Bikini Poll of the Week” on their website, as well as “The Top 7 Butterbodies” (I wish I was joking), which has since mysteriously been removed from their website (likely following a widespread backlash across various celebrity and feminist blogs).  Luckily, a celebrity blog/community I frequently read posted the article in its entirety when it was originally put up on the Spike site.  However, I have noticed some bus stop ads for their new original series lately, and I felt inspired to write about it.

“Hmmm….that looks familiar” I thought looking at the poster with the girls legs sticking upside down out of football helmet.  It didn’t take long to place the reference, to one of the (if not the) most famous covers of Hustler Magazine:

bluemountainstate-199x3001

hustler-216x3001

Blue Mountain State is just the latest in the successful networks testosterone, breast fueled programming.  The sexism of the network runs rampant, featuring such shows as “Faster Harder Manswers” and “The Search For the Ultimate Spike Girl.“  (Unrelated – I found their website to be almost unbearable, every page click results in the loud auto-play of a commercial.)  While Spike TV, (and even Larry Flynt) are and were perfectly within their rights to publish these images, it’s important to look at the larger sociological context we live in, the pop culture messages, that allows for such images to be made.  It’s disappointing to think of this new Blue Mountain State ad in terms of how many hands it had to pass through – at ad agencies, through the network.

I know about Larry Flynt, I’ve even seen the “People Vs.” movie starring Woody Harrelson, Edward Norton, and Courtney Love.  I understand both sides of the argument, although it can sometimes be a difficult distinction to make – to be a feminist, and to believe in Larry Flynt having the right to publish the image.  Thirty years after the highly controversial (June 1978) cover appeared on newsstands, the network shows that they have no problem portraying women as objects, as “pieces of meat.”

A teaser trailer that was released in anticipation for the shows premiere shows women in various states of undress, (in some cases completely naked), a lot of macho attitude, and some that’s so gay jokes thrown in for good measure.  If I had the patience, I would watch an episode to critique, but I found it difficult enough to make it through the 2 minute long trailer.


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