January 5, 2009

Who's a Bimbo?

The Miss Bimbo website made headlines back in March 2008.

A website that encourages girls as young as 9 to embrace plastic surgery and extreme dieting in the search for the perfect figure was condemned as lethal by parents’ groups and healthcare experts yesterday.

The Miss Bimbo internet game has attracted prepubescent girls who are told to buy their virtual characters breast enlargement surgery and to keep them “waif thin” with diet pills.

Healthcare professionals, a parents’ group and an organisation representing people suffering anorexia and bulimia criticised the website for sending a dangerous message to impressionable children.

In the month since it opened the site, which is aimed at girls aged from 9 to 16, has attracted 200,000 members. Players keep a constant watch on the weight, wardrobe, wealth and happiness of their character to create “the coolest, richest and most famous bimbo in the world”. Competing against other children they earn “bimbo dollars” to buy plastic surgery, diet pills, facelifts, lingerie and fashionable nightclub outfits.

The website sparked controversy when it was introduced in France, where it attracted 1.2 million players.

Dee Dawson, the medical director of Rhodes Farm Clinic, which treats girls aged from 8 to 18 who suffer eating disorders, said: “This is as lethal as pro-anorexia websites. A lot of children will get caught up with the extremely damaging and appalling messages.”

Susan Ringwood, the chief executive of Beat, an organisation that supports those suffering eating disorders, said that the website could make girls believe that weight and body size manipulation were acceptable.

The Miss Bimbo site was set up by Nicholas Jacquart, a French entrepreneur. He moved to Tooting, South London, recently and with a 30-year-old businessman called Chris Evans set up Ouza Ltd to promote the website in Britain.

From the way it looks, the site has managed to maintain it’s 1.2 million registered users or “Bimbos.” In fact, the site is offering several special promotions for 2009. Upon registering for the site, you can become a trendsetter, a socialite and find the perfect boyfriend. This allows you to become “Queen of the Bimbos.”


1 Comment »

  1. I am totally against anything that a child can use to loose unneccessary weight just to fit in. this why these children end up being ill instead of having a healthy childhood. I feel the parents are at fault by not accepting their children or even themselves for who they are and not what everyone says they shoulfd be

    Comment by sally — August 23, 2011 @ 6:33 am

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